{"id":616,"date":"2020-04-27T14:30:51","date_gmt":"2020-04-27T14:30:51","guid":{"rendered":"http:\/\/sebastianbaert.eliott-markus.digital\/?p=616"},"modified":"2020-09-30T15:31:00","modified_gmt":"2020-09-30T15:31:00","slug":"purpose-values-cannot-be-just-hollow-words","status":"publish","type":"post","link":"https:\/\/sebastien-baert.eliott-markus.cloud\/en\/purpose-values-cannot-be-just-hollow-words\/","title":{"rendered":"Purpose &#038; values cannot be just &#8220;hollow words&#8221;"},"content":{"rendered":"\n<p>Never has the premium on&nbsp;<a href=\"https:\/\/www.linkedin.com\/feed\/hashtag\/?keywords=leadership&amp;highlightedUpdateUrns=urn%3Ali%3Aactivity%3A6657997961034862592\"><strong>#leadership<\/strong><\/a>&nbsp;been higher.<br><br><a href=\"https:\/\/www.linkedin.com\/feed\/hashtag\/?keywords=covid19&amp;highlightedUpdateUrns=urn%3Ali%3Aactivity%3A6657997961034862592\"><strong>#covid19<\/strong><\/a>&nbsp;has created a need for companies and governments to demonstrate that their&nbsp;<a href=\"https:\/\/www.linkedin.com\/feed\/hashtag\/?keywords=purpose&amp;highlightedUpdateUrns=urn%3Ali%3Aactivity%3A6657997961034862592\"><strong>#purpose<\/strong><\/a>&nbsp;and&nbsp;<a href=\"https:\/\/www.linkedin.com\/feed\/hashtag\/?keywords=values&amp;highlightedUpdateUrns=urn%3Ali%3Aactivity%3A6657997961034862592\"><strong>#values<\/strong><\/a>&nbsp;are not just hollow words.<br><br>As the disease is brought under control, businesses will need to start the journey to win the new customer in the&nbsp;<a href=\"https:\/\/www.linkedin.com\/feed\/hashtag\/?keywords=postpandemic&amp;highlightedUpdateUrns=urn%3Ali%3Aactivity%3A6657997961034862592\"><strong>#postpandemic<\/strong><\/a>&nbsp;world. Companies need to discern, adapt to, and shape the emerging new reality. The trickiest aspect of this will be distinguishing between crisis-induced short-term changes and more permanent shifts. To do so, companies will need to&nbsp;<a href=\"https:\/\/www.linkedin.com\/feed\/hashtag\/?keywords=pivot&amp;highlightedUpdateUrns=urn%3Ali%3Aactivity%3A6657997961034862592\"><strong>#pivot<\/strong><\/a>&nbsp;from a crisis management&nbsp;<a href=\"https:\/\/www.linkedin.com\/feed\/hashtag\/?keywords=mindset&amp;highlightedUpdateUrns=urn%3Ali%3Aactivity%3A6657997961034862592\"><strong>#mindset<\/strong><\/a>&nbsp;to a more creative and imaginative one.<br>As companies and countries reconsider their operating models,&nbsp;<a href=\"https:\/\/www.linkedin.com\/feed\/hashtag\/?keywords=resilience&amp;highlightedUpdateUrns=urn%3Ali%3Aactivity%3A6657997961034862592\"><strong>#resilience<\/strong><\/a>&nbsp;will become a key design criterion. The key characteristics of resilient systems are redundancy (buffers), diversity, modularity, prudence, adaptivity, and \u201csocial embeddedness.\u201d<\/p>\n\n\n\n<p><\/p>\n\n\n\n<p><a href=\"https:\/\/www.bcg.com\/publications\/2020\/business-resilience-lessons-covid-19.aspx?utm_medium=Email&amp;utm_source=esp&amp;utm_campaign=covid&amp;utm_description=featured_insights&amp;utm_topic=covid&amp;utm_geo=global&amp;utm_content=202004_3&amp;utm_usertoken=09b495915def574f307609d1fd839f80431cdce1&amp;redir=true\" target=\"_blank\" rel=\"noreferrer noopener\">Read more<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Never has the premium on&nbsp;#leadership&nbsp;been higher. #covid19&nbsp;has created a need for companies and governments to demonstrate that their&nbsp;#purpose&nbsp;and&nbsp;#values&nbsp;are not just hollow words. As the disease is brought under control, businesses will need to start the journey to win the new customer in the&nbsp;#postpandemic&nbsp;world. Companies need to discern, adapt to, and shape the emerging new reality. [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[12],"tags":[106],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v15.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Purpose &amp; values cannot be just &quot;hollow words&quot; - Sebastian Baert<\/title>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Purpose &amp; values cannot be just &quot;hollow words&quot; - Sebastian Baert\" \/>\n<meta property=\"og:description\" content=\"Never has the premium on&nbsp;#leadership&nbsp;been higher. #covid19&nbsp;has created a need for companies and governments to demonstrate that their&nbsp;#purpose&nbsp;and&nbsp;#values&nbsp;are not just hollow words. As the disease is brought under control, businesses will need to start the journey to win the new customer in the&nbsp;#postpandemic&nbsp;world. Companies need to discern, adapt to, and shape the emerging new reality. [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/sebastien-baert.eliott-markus.cloud\/en\/purpose-values-cannot-be-just-hollow-words\/\" \/>\n<meta property=\"og:site_name\" content=\"Sebastian Baert\" \/>\n<meta property=\"article:published_time\" content=\"2020-04-27T14:30:51+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2020-09-30T15:31:00+00:00\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\">\n\t<meta name=\"twitter:data1\" content=\"1 minute\">\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebSite\",\"@id\":\"https:\/\/sebastien-baert.eliott-markus.cloud\/en\/#website\",\"url\":\"https:\/\/sebastien-baert.eliott-markus.cloud\/en\/\",\"name\":\"Sebastian Baert\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":\"https:\/\/sebastien-baert.eliott-markus.cloud\/en\/?s={search_term_string}\",\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/sebastien-baert.eliott-markus.cloud\/en\/purpose-values-cannot-be-just-hollow-words\/#webpage\",\"url\":\"https:\/\/sebastien-baert.eliott-markus.cloud\/en\/purpose-values-cannot-be-just-hollow-words\/\",\"name\":\"Purpose & values cannot be just \\\"hollow words\\\" - Sebastian Baert\",\"isPartOf\":{\"@id\":\"https:\/\/sebastien-baert.eliott-markus.cloud\/en\/#website\"},\"datePublished\":\"2020-04-27T14:30:51+00:00\",\"dateModified\":\"2020-09-30T15:31:00+00:00\",\"author\":{\"@id\":\"https:\/\/sebastien-baert.eliott-markus.cloud\/en\/#\/schema\/person\/4df88e324bb999c08ebdb06e2b278461\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/sebastien-baert.eliott-markus.cloud\/en\/purpose-values-cannot-be-just-hollow-words\/\"]}]},{\"@type\":\"Person\",\"@id\":\"https:\/\/sebastien-baert.eliott-markus.cloud\/en\/#\/schema\/person\/4df88e324bb999c08ebdb06e2b278461\",\"name\":\"C8WNYDVplY\",\"image\":{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/sebastien-baert.eliott-markus.cloud\/en\/#personlogo\",\"inLanguage\":\"en-US\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/c7ce07473a1418420fd5bb7edf1087eb?s=96&d=mm&r=g\",\"caption\":\"C8WNYDVplY\"},\"sameAs\":[\"http:\/\/sebastianbaert.eliott-markus.digital\"]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","_links":{"self":[{"href":"https:\/\/sebastien-baert.eliott-markus.cloud\/en\/wp-json\/wp\/v2\/posts\/616"}],"collection":[{"href":"https:\/\/sebastien-baert.eliott-markus.cloud\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/sebastien-baert.eliott-markus.cloud\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/sebastien-baert.eliott-markus.cloud\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/sebastien-baert.eliott-markus.cloud\/en\/wp-json\/wp\/v2\/comments?post=616"}],"version-history":[{"count":3,"href":"https:\/\/sebastien-baert.eliott-markus.cloud\/en\/wp-json\/wp\/v2\/posts\/616\/revisions"}],"predecessor-version":[{"id":747,"href":"https:\/\/sebastien-baert.eliott-markus.cloud\/en\/wp-json\/wp\/v2\/posts\/616\/revisions\/747"}],"wp:attachment":[{"href":"https:\/\/sebastien-baert.eliott-markus.cloud\/en\/wp-json\/wp\/v2\/media?parent=616"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/sebastien-baert.eliott-markus.cloud\/en\/wp-json\/wp\/v2\/categories?post=616"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/sebastien-baert.eliott-markus.cloud\/en\/wp-json\/wp\/v2\/tags?post=616"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}